Monday, December 31, 2012

EVERYONE in Real Estate Needs a Marketing System

Everyone has a system...professional gamblers have a system...anyone directly in sales has a system that they must follow. However, most professionals do not have an organized, structured system. I have developed what has been working exceptionally well for me. I designate 1-2 hours each day on SEO and networking. I refer to this as "BLETWORKING" because it involves my blogs. Many people advocate doing this first thing in the morning. MY sustem is that I do this late at night because this is peaceful time. The phone is not ringing; the TV is not blarring; I put on my favorite music and away I go. I will state at this point that I do the blogging myself. Many delegate this to a trusted employee but I feel that it must come from me. I do delgate posting the blogs to other websites and social neworking sites to staff members. Here is the system: 1. First, I write a blog and upload it to Active Rain. I then copy and paste the blog onto my Blogger account and also my wordpress blog. This enhances my exposure and takes little time. 2. Then I share the blog on LinkedIn, my FaceBook business page, Twitter and Google + 3. Next, I upload the blogs into multiple Twitter accounts that are specific to certain areas of legal real estate - Twitter accounts designated for loan modifications (@loanmodlawyer1), foreclosure defense (@foreclosureatto), quiet title (@quiettitleattor), short sales (@shortsaleatty1), and deficiency judgments (@deficiencyjudge1) and MERS expert (@merssttorney). 4. Then I add them to Tweet Adder and allow the automated system to tweet the blogthroughout the day from all three sites (AR, Blogger and Wordpress). This entire process takes 1-2 hours only and I can do these things at my convenience. This process has become my #1 method for obtaining new clients in all of the categoties listed above!!
Paddy Deighan J.D. Ph.D Paddy Deighan, J.D. Ph.D

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